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Your audience is here
TikTok is the epicenter of culture with over a billion active users.
Get discovered
58% of TikTok users discover new brands and products on the platform—14% more than on other platforms.
Shopping state of mind
61% of TikTok users have made a purchase either directly on TikTok or online right away after seeing an ad on TikTok.
Plan your holiday campaign
Explore resources to connect with shoppers and drive sales this holiday season with our 2023 Holiday Marketing hub.
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Drive actions and purchases
Generate higher conversion volumes at a lower cost per action by identifying users most likely to convert on your page.
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