ALL-STAR WEEKEND: DAMIAN LILLARD’S ADIDAS AFTER PARTY WAS ONE FOR THE BOOKS NBA All-Star Weekend was already electric, but Dame D.O.L.L.A.’s Adidas After Party? That was where culture, talent, and influence collided in the most unforgettable way. Oakland’s own Damian Lillard set the tone, hosting a night where NBA stars, creative visionaries, and music icons all came together under one roof. The room was stacked—elite hoopers posted up, industry minds in design, marketing, and sports agency chopping it up, and fashion gods like Jerry Lorenzo effortlessly floating through, embodying that Fear of God aesthetic. Shams Charania was in the mix too, no doubt holding onto some exclusive scoops while soaking in the night’s energy. Every conversation sparked new ideas, from sneaker culture to the evolution of sports branding—the kind of talks that shift industries. And then the music hit. When that Bay Area sound took over, the energy went through the roof. Shaboozey, Wale, and other heavy hitters had the place on another level, and before I knew it, I was rubbing shoulders with musical greatness, vibing to every beat, feeling the culture pulse through the crowd. A night where hoops, music, and creativity intertwined perfectly. A night to hang my hat on.