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Engaging the community

Working with creators

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Creators can be invaluable partners for your nonprofit. Here’s what they bring to the table:

  • Expertise. Capitalizing on trends, conversations and happenings on the platform.
  • Authenticity. Driving resonance and credibility.
  • Reach. Engaging with diverse audiences you wouldn’t normally attract.
  • Collaborative energy. Using storytelling to bring your campaign to life. 

Skyrocket awareness for your causes by working with an active community, where our largest creators earn 5x higher engagement than other social platforms.

It Gets Better Project (US) partnered with @onlinekyne to create PSA that draws upon his expertise and credibility to reach the most people possible.

Ready to find the right partner for your project? The TikTok Creator Marketplace is the official platform for brand and creator collaborations on TikTok, with over 800k creators globally. Search by keywords and content verticals to find your ideal creator, or put out an Open Application to allow creators to pitch their ideas for your campaign.

Firm up your brief. 

Start your partnership on a positive note by figuring out key production questions before reaching out. For example:

  • What is the budget? 
  • What is the scope of work?
  • Have I covered production logistics? 
  • What are the content specs? 
  • Where will the content live?